傳播動機、媒介特質和媒介使用習慣對網路口碑傳播媒介選擇之影響
蔡 瑤昇, 呂 文琴, 簡 林甫
Fatal error: Call to a member function on a non-object in /home/academic/domains/academic-journals.org/public_html/ojs2/cache/t_compile/%%38^38D^38D7420B%%article.tpl.php on line 106
電子商務研究 Electronic Commerce Studies, Vol 7, No 3 (2009)
Fatal error: Call to a member function on a non-object in /home/academic/domains/academic-journals.org/public_html/ojs2/cache/t_compile/%%38^38D^38D7420B%%article.tpl.php on line 106